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Let's work together to trailblaze the future of female fitness


We are growing a tribe of strong women who have had enough of the pressures placed upon us by the media, the unrealistic marketing targeting women in relation to weight loss and the companies promising impossible results. Our tribe is standing up and taking action against those in the fitness industry who think that this is acceptable to define a woman by the number on a scale, to those who convince women that deprivation is the answer to their problems, to those who use photoshopped images showing us what the “ideal body” looks like, to those who fitshame, fatshame, mumshame and who shame women every time they push exercise merely as a solution for reducing weight alone.

Our tribe is committed to challenging it, changing it and providing an alternative for women. Let us not work in competition with each other but work together to create a community of strong women trailblazing THE FUTURE OF FEMALE FITNESS.

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